{"id":28649,"date":"2019-03-28T09:21:39","date_gmt":"2019-03-28T07:21:39","guid":{"rendered":"https:\/\/www.getsmarter.com\/blog\/?p=28649"},"modified":"2025-10-07T11:54:32","modified_gmt":"2025-10-07T09:54:32","slug":"executive-business-education-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.getsmarter.com\/blog\/executive-business-education-what-you-need-to-know\/","title":{"rendered":"Executive Business Education: What you need to know"},"content":{"rendered":"\n<p>Executive education ranked as a top five organisational priority in the 2018 Corporate Learning Pulse report.<sup>1<\/sup> The report, which interviewed 1,000 respondents from medium-sized to large companies around the world, found 57% of companies believe executive education is a necessary factor in achieving business objectives.<sup>2<\/sup><\/p>\n\n\n\n<p>The best method, however, for addressing the growing prioritisation of executive education remains open to debate. While it is a clear business goal, many professionals believe it still needs to evolve to reflect the current business landscape.<sup>3<\/sup> With <a href=\"https:\/\/www.getsmarter.com\/blog\/survey-how-disruptive-tech-is-affecting-leading-industries\/\" target=\"_blank\" rel=\"noopener noreferrer\">disruptive technology<\/a> and shifting business needs \u2013 defining what executive education is and how it can be incorporated into the modern business environment is the first step towards maintaining a progressive leadership body.<\/p>\n\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-02.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400-02.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-03.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_03.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n\n<p>This form of advanced education aims to further equip executives with relevant business skills and practical knowledge in a short period of time. As highly educated and accomplished professionals, executives are generally less focused on climbing the corporate ladder than leading effectively in their current positions. Today, an understanding of technology, big data, and <a href=\"https:\/\/www.getsmarter.com\/products\" target=\"_blank\" rel=\"noopener noreferrer\">artificial intelligence (AI)<\/a>, and the ability to lead the implementation of these in business are emphasised as the most critical skills for modern executives.<sup>4<\/sup> While these skills are important for all leaders, teaching executives comes with a unique set of nuances and complexities.<\/p>\n\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-04.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_04.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n\n<p>Experienced leaders often fear being perceived as vulnerable or incapable, which can deter them from engaging in development programmes. According to Michael Brainard, Founder and CEO of Brainard Strategy, a management consulting firm; limited time, the fear of being exposed as not \u2018all knowing\u2019, and expert bias are three factors that make successful executive education particularly challenging.<sup>5<\/sup> Executives can develop what Brainard refers to as the \u2018I know\u2019 mentality.<sup>6<\/sup> Believing they already have the answers, some executives become less inclined to focus on continuous development and self-reflection.<sup>7<\/sup><\/p>\n\n\n\n<p>To be successful in executive education you need to challenge these notions and encourage self-awareness, critique, and development while prioritising time, efficiency, and relevancy.<\/p>\n\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-05.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_05.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n\n<p>In today\u2019s business environment, innovations and technological disruptions abound, highlighting the need for strong executives with the knowledge and ability to lead through transformation.<sup>8<\/sup> With new technology comes change, and it follows that business practices and skills taught 20 years ago may not hold as much value in modern business.<sup>9<\/sup><\/p>\n\n\n\n<p>As this change becomes apparent, professionals may begin to view executive education in a new light. In a time of uncertainty, where it is impossible to have all the answers, fears of incompetency and expert bias fallacies may begin to disappear. Continuous learning should no longer imply incapability as a leader, but should rather demonstrate a dedication towards continuously striving to develop a leadership style that best reflects the current landscape.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>As we are moving into the Fourth Industrial Revolution, in a world where we are seeing increasing speed of innovation, it\u2019s more important than ever to focus on developing future leaders and create a learning mindset across organisations.<\/p><\/blockquote><\/figure>\n\n\n\n<p>Surveys from Deloitte and McKinsey found that over 90% of senior executives want to learn newer, more flexible business practices.<sup>10<\/sup> Curiosity and the desire to learn is one of the critical qualities executives need in today\u2019s economy.<sup>11<\/sup> Gustaf Nordb\u00e4ck, CEO of IE Business School Corporate Learning Alliance, comments on this shift, \u201cAs we are moving into the Fourth Industrial Revolution, in a world where we are seeing increasing speed of innovation, it\u2019s more important than ever to focus on developing future leaders and create a learning mindset across organisations.\u201d<sup>12<\/sup><\/p>\n\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-01.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_01.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-06.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_06.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n\n<p>As the business landscape changes, so does executive education. To meet the needs of modern executives, three core areas in education ought to be considered: content, method, and medium.<sup>13<\/sup><\/p>\n\n\n\n<ul>\n<li>Consider the content<br>Dr Franziska Frank, a programme director, keynote speaker, and trainer in executive education, highlights the need for knowledge in a variety of diverse fields at executive level. It\u2019s more than just a refresh of traditional business skills,<sup>14<\/sup> but rather an understanding of the factors influencing \u2013 or are set to influence \u2013 transformation in business. Together with grasping the fundamentals of a diverse range of tech and traditional business topics, industry experts are calling for a focus on softer business skills such as communication, teamwork, problem-solving and empathy, too.<sup>15<\/sup> According to Carol Brown, Associate Professor at Roosevelt University, \u201cThe rapid pace of today\u2019s business world means that the best leaders are the ones who keep growing.\u201d<sup>16<\/sup><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Review the method<br>The traditional theoretical approach to content and skills is shifting towards a more practical, actionable approach conveyed by industry experts working in conjunction with university academics. Industry professionals who understand real-world challenges are teaching relevant and functional skills with a focus on agile management, adaptability, and the ability to adjust in a fast-paced, complex customer-driven marketplace.<sup>17<\/sup> Peggy Harper, Senior Associate Dean at the University of Chicago highlights that \u201cthe opportunity to learn from other leaders facing similar challenges can\u2019t be overstated,\u201d noting the opportunity to network should remain integral in the modern approach to executive education.\u201d<sup>18<\/sup><\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Find the right medium<br>The most effective medium to deliver executive education remains contentious. However, Dr Frank argues that technology can meet this need.<sup>19<\/sup> Higher education facilities are looking to case studies, simulations, collaborative and personalised online learning models to deliver insightful education. With technology\u2019s ability to deliver small pieces of information at a time, the learning can fit into busy schedules and life commitments, while still allowing for an engaging and people-oriented experience.<sup>20<\/sup><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>The rapid pace of today\u2019s business world means that the best leaders are the ones who keep growing.<\/p><\/blockquote><\/figure>\n\n\n<div>\n            <!-- Responsive picture tag -->\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_970-07.png\" >\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/03\/SLOT-13-Q1-2019_400px_07.png\" alt=\"\">\n        <\/picture>\n    <\/div>\n\n\n<p>When done effectively, executive education can help organisations focus on developing and retaining talent, and respond strategically to change. Nordb\u00e4ck emphasises that \u201cthose who\u2019re leading change in this volatile, uncertain, complex, and ambiguous world&#8230; need to embrace a mindset of continuous learning and must constantly develop and improve their <a href=\"https:\/\/www.getsmarter.com\/blog\/the-importance-of-developing-leadership-skills-in-an-ever-changing-workplace\/\" target=\"_blank\" rel=\"noopener noreferrer\">leadership skills<\/a>. This is the key to organisational success today.\u201d<sup>21<\/sup><\/p>\n\n\n\n<div>\n            <!-- Responsive picture tag -->\n<a href=\"https:\/\/www.getsmarter.com\/corporate#corporate_lcf\" target=\"_blank\" rel=\"noopener noreferrer\">\n        <picture class=\"picture-block\">\n            <source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/01\/get_in_touch.png\">\n            <img decoding=\"async\" src=\"https:\/\/www.getsmarter.com\/blog\/wp-content\/uploads\/2019\/01\/get_in_touch_mob-1.png\" alt=\"\">\n        <\/picture>\n<\/a>\n    <\/div>\n\n\n\n<div id=\"accordion\">\n<div class=\"card\">\n<div id=\"headingOne\" class=\"card-header\">\n<h6 class=\"mb-0\"><button class=\"btn\" style=\"background-color: transparent;\" data-toggle=\"collapse\" data-target=\"#sources\" aria-expanded=\"true\" aria-controls=\"sources\"> <strong>Click here to view sources<\/strong> <\/button><\/h6>\n<\/div>\n<div id=\"sources\" class=\"collapse\" aria-labelledby=\"headingOne\" data-parent=\"#accordion\">\n<div class=\"card-body\">\n<ul class=\"mx-0\" style=\"list-style: none;\">\n\n<li class=\"mb-4\"><sup>1<\/sup> Financial Times | IE Business School Corporate Learning Alliance. (2018). \u2018An international study of senior management attitude to leadership development\u2019. Retrieved from <a href=\"http:\/\/go.ftiecla.com\/pulse2018\" target=\"_blank\" rel=\"noopener noreferrer\"> the Pulse Report<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>2<\/sup> Financial Times | IE Business School Corporate Learning Alliance. (2018). \u2018An international study of senior management attitude to leadership development\u2019. Retrieved from <a href=\"http:\/\/go.ftiecla.com\/pulse2018\" target=\"_blank\" rel=\"noopener noreferrer\"> the Pulse Report<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>3<\/sup> Financial Times | IE Business School Corporate Learning Alliance. (2018). \u2018An international study of senior management attitude to leadership development\u2019. Retrieved from <a href=\"http:\/\/go.ftiecla.com\/pulse2018\" target=\"_blank\" rel=\"noopener noreferrer\"> the Pulse Report<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>4<\/sup> Denning, S. (May, 2018). \u2018Why today\u2019s business schools teach yesterday\u2019s expertise\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/stevedenning\/2018\/05\/27\/why-todays-business-schools-teach-yesterdays-expertise\/#283d552d488b\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>5<\/sup> Brainard, M. (Apr, 2018). \u2018Why you should stop treating executive development the same as leadership development\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/forbescoachescouncil\/2018\/04\/03\/why-you-should-stop-treating-executive-development-the-same-as-leadership-development\/#2de79ec928c2\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>6<\/sup> Brainard, M. (Apr, 2018). \u2018Why you should stop treating executive development the same as leadership development\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/forbescoachescouncil\/2018\/04\/03\/why-you-should-stop-treating-executive-development-the-same-as-leadership-development\/#2de79ec928c2\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>7<\/sup> Brainard, M. (Apr, 2018). \u2018Why you should stop treating executive development the same as leadership development\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/forbescoachescouncil\/2018\/04\/03\/why-you-should-stop-treating-executive-development-the-same-as-leadership-development\/#2de79ec928c2\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>8<\/sup> Link, J. (Oct, 2018). \u2018Why organisations need digital leaders with these five key strengths\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/forbeshumanresourcescouncil\/2018\/10\/04\/why-organizations-need-digital-leaders-with-these-five-key-strengths\/#425f02a97aee\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>9<\/sup> Frank, F. (Dec, 2018). \u2018How executive education is changing\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/how-executive-education-is-changing\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>10<\/sup> Denning, S. (May, 2018). \u2018Why today\u2019s business schools teach yesterday\u2019s expertise\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/stevedenning\/2018\/05\/27\/why-todays-business-schools-teach-yesterdays-expertise\/#283d552d488b\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>11<\/sup> Montgomery, L. (2018). \u2018Top trends in executive education for 2018\u2019. Retrieved from <a href=\"https:\/\/execed.economist.com\/blog\/executive-education\/top-trends-executive-education-2018\" target=\"_blank\" rel=\"noopener noreferrer\"> The Economist: Executive Education Navigator<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>12<\/sup> Oesch, T. (Oct, 2018). \u2018The value of executive education: Blending formal and informal learning for senior leaders\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/the-value-of-executive-education-blending-formal-and-informal-learning-for-senior-leaders\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>13<\/sup> Oesch, T. (Oct, 2018). \u2018The value of executive education: Blending formal and informal learning for senior leaders\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/the-value-of-executive-education-blending-formal-and-informal-learning-for-senior-leaders\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>14<\/sup> Frank, F. (Dec, 2018). \u2018How executive education is changing\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/how-executive-education-is-changing\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>15<\/sup> Andriotis, N. (Jun, 2018). \u20186 soft skills to teach your leaders\u2019. Retrieved from <a href=\"https:\/\/elearningindustry.com\/six-leadership-soft-skills-training\" target=\"_blank\" rel=\"noopener noreferrer\"> eLearning Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>16<\/sup> Brown, C. \u2018Executive education roundtable.\u2019 Retrieved from <a href=\"https:\/\/www.chicagobusiness.com\/html-page\/816926\" target=\"_blank\" rel=\"noopener noreferrer\"> Chicago Business<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>17<\/sup> Denning, S. (May, 2018). \u2018Why today\u2019s business schools teach yesterday\u2019s expertise\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/stevedenning\/2018\/05\/27\/why-todays-business-schools-teach-yesterdays-expertise\/#283d552d488b\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>18<\/sup> Harper, P. \u2018Executive education roundtable.\u2019 Retrieved from <a href=\"https:\/\/www.chicagobusiness.com\/html-page\/816926\" target=\"_blank\" rel=\"noopener noreferrer\"> Chicago Business<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>19<\/sup> Frank, F. (Dec, 2018). \u2018How executive education is changing\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/how-executive-education-is-changing\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>20<\/sup> Frank, F. (Dec, 2018). \u2018How executive education is changing\u2019. Retrieved from <a href=\"https:\/\/trainingindustry.com\/articles\/leadership\/how-executive-education-is-changing\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Training Industry<\/a>.<\/li>\n\n<li class=\"mb-4\"><sup>21<\/sup> Percy, S. (Nov, 2018). \u2018The top three business priorities for leaders over the next three years\u2019. Retrieved from <a href=\"https:\/\/www.forbes.com\/sites\/sallypercy\/2018\/11\/27\/the-top-three-business-priorities-for-leaders-over-the-next-three-years\/#3c9f57604ec9\" target=\"_blank\" rel=\"noopener noreferrer\"> Forbes<\/a>.<\/li>\n\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Executive education ranked as a top five organisational priority in the 2018 Corporate Learning Pulse report.1 The report, which interviewed 1,000 respondents from medium-sized to large companies around the world, found 57% of companies believe executive education is a necessary factor in achieving business objectives.2 The best method, however, for addressing the growing prioritisation of [&hellip;]<\/p>\n","protected":false},"author":74,"featured_media":40280,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[171],"tags":[122,132],"article-format":[],"class_list":["post-28649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-employee-development","tag-business-management","tag-executive-education"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Executive Business Education: What you need to know | GetSmarter Blog<\/title>\n<meta name=\"description\" content=\"What is executive education? 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