Mid Content Writer

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Reference: 10742/AC/30112018

Are you a multifaceted, collaborative, sharp-as-a-whip Content Creator?

We want to meet you!

The purpose of a mid-level content writer is to research, ideate and write marketing content collateral, of an industry-leading standard, that supports the company's marketing goals and adheres to the 2U brand and UP style guides.


  • Content creation: Ability to research, write, and edit persuasive, SEO-optimised copy for use in a variety of content formats and across multiple marketing and media channels, in support of business goals and objectives

  • Attention to detail: Respond to briefs with well-researched, error-free content that cites authoritative sources and adheres to stipulated style guides.

  • Self-manage: Ability to manage your own time and complete briefs within deadline, without compromising on quality.

  • Process driven: Ensuring all tasks follow stipulated workflow process. The mid content writer should also identify potential challenges in systems and present solutions.

  • Mentorship: Offer guidance and mentorship to junior content writers and promote knowledge share within the team.


  • A formal tertiary qualification in English/Journalism or related fields, backed by 3-5 years of working experience.

  • A portfolio that demonstrates an ability to write content that is free of grammatical and spelling mistakes, well-researched, persuasive and SEO-optimised.

  • Team player who is able to work well with internal and external colleagues

  • Sound communication skills and receptive to feedback from peers and key stakeholders.


  • Meticulous attention to detail

  • Ability to think critically and analytically

  • Ability to adapt to change in a fast-paced environment

  • Ability to show initiative and problem-solve proactively