How Does Instructional Design Improve Corporate Training?

ART & DESIGN   |   1 minute  |   March 27, 2017

Instructional design can be applied to increase the effectiveness of your business’s corporate training and overall performance.

Watch this short video where Carien Aalbers, Head Tutor of the University of the Witwatersrand Instructional Design online short course, explains further how instructional design enhances the effectiveness of corporate training.

What is instructional design? 

Instructional design is the process of identifying the skills, knowledge, information and attitude gaps of a targeted audience and creating, selecting or suggesting learning experiences that close this gap.

How? Instructional designers, also known as learning designers, leverage the advantages of technology and instructional design courses, constructing a digital curriculum to deliver on the identified learning need.


[bctt tweet=”Whether you’re in tech or teaching, instructional design could be your next profitable career move.” username=”getsmarter”]


How can it be applied to impact corporate training?

Corporate training is a means of ensuring that employees improve skills and enhance performance by focusing on professional development. But every corporate environment and training challenge is different.

Through its adaptability and effective use of instructional technology, instructional design allows for the construction of a learning solution that can address a business’s specific training challenges directly.

Want to advance your approach to corporate training or take on a greater role in your teaching career?

Become an instructional design expert in a fast growing industry and earn an instructional design certificate from a top-tier university



In a corporate environment, every training challenge is unique – from the learners, to the environment and the company culture and processes. So effective instructional design skills equip you to design a learning solution that can effectively address a company’s specific learning needs and ultimately solve their training problem.