Building a small business presents a range of unique and difficult challenges, which could be why a high percentage of startups fail in their early years.1
To succeed long-term, you’ll need a sound strategy for the future and the expertise to effectively manage the various facets of business.
The University of Cape Town (UCT) Small Business: Growth and Management online short course teaches you the vital skills needed to expand and manage your enterprise.
You’ll gain the tools to make informed decisions about running your small business and develop the practical know-how in order to drive growth. Over eight weeks you’ll learn about funding and financing, key legal considerations, marketing and sales, human resources and people management, as well as how to develop a future-focused approach to business management.
Earn a certificate from UCT on this online course and be empowered to:
Create a comprehensive business plan focused on sustainable growth
Identify funding opportunities for your small business's future expansion
Inform your organisational structure and stakeholder relationships with an understanding of important legal considerations
Manage people as your business grows and your team expands
Develop your business acumen as you follow your learning path through the weekly modules of this online course:
Orientation Module Welcome to your Online Campus
Module 1 Business Planning and Goal Setting
Module 2 Market Positioning and Growth Opportunities
Module 3 Practical Legal Considerations
Module 4 Marketing, Sales, and Conversion
Module 5 Financing and Funding
Module 6 Financial Management for Growth
Module 7 HR and People Management
Module 8 Future-Focus: Growth and Scaling
Learn how to grow your small business
This UCT online short course is delivered in collaboration with GetSmarter. Learn from industry thought leaders as you create a comprehensive plan for growth.
Your Course Convenor
The design of this online course is guided by UCT faculty and industry experts who will share their experience and in-depth subject knowledge with you throughout the course.
Senior Lecturer in Commercial Law, University of Cape Town
Earn a certificate from the University of Cape Town
Get recognised for your knowledge when you earn an official certificate of completion from UCT – and use it to set yourself apart as a small business owner.
Your certificate will be issued in your legal name and couriered to you, at no additional cost, upon successful completion of the course, as per the stipulated requirements. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the University.
You can either pay your tuition fees in full before the course starts, or you may opt for a two-part payment plan for courses nine weeks and shorter. For courses ten weeks or longer, there is a three-part payment plan available. To find out more on payment options please visit our Payment and Financing page.
GetSmarter's learning model is designed to help you, as a working professional, improve your skills without compromising on work and family responsibilities. The course work is broken up into weekly, manageable bite-sized modules, with incremental deadlines, designed to help you pace yourself over the duration of the course and allow you the legroom to work when it suits you best.
At the beginning of each week you'll be presented with all the lectures, notes and assignments necessary for completion. You also have access to your Success Manager who will help you set goals and track key milestones, manage your time, and field any administrative requests you might have.
The Online Campus will be your virtual classroom for the duration of your course. Through its easy-to-use interface you'll have access to a diverse variety of course content formats, including: interactive video lectures, module notes, practice quizzes, Prezis, assignment briefs, and additional web resources.
On the Online Campus, you'll also be able to ask questions and interact with your fellow students and Head Tutor through the Online Campus discussion forums. If you're experiencing tech issues or need advice from your personal Success Manager, you can use the Online Campus to get in touch.