Artificial Intelligence Strategy online short course

Course starts 4 March 2020

Course information

Registration Closes:
25 February 2020
Course Starts:
4 March 2020
6 weeks, excluding orientation
7 - 10 hours per week, entirely online
USD $2,100
Payment Options
UC Berkeley School of Information
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A common misconception surrounding AI is that it will relieve us of the work we do, and as long as our IT department is prepared, we can use AI successfully.

In reality, in order to benefit from the value of AI in business today, it’s important to not only have well-equipped infrastructure, but to also establish an AI strategy that aligns with organizational goals and values.

This UC Berkeley School of Information Artificial Intelligence Strategy online short course provides students with an insightful, nuanced understanding of AI technology, the AI landscape, and how to apply AI in their organization of choice.

Overcome challenges associated with AI in business, and create an AI strategy you can implement in your organization.

Download course prospectus

What will set you apart

Earn a certificate from the UC Berkeley School of Information in this online course and be empowered to: 

  • Evaluate the urgency of implementing an AI strategy

  • Decide how to approach AI strategy

  • Articulate the difficulties and challenges in resourcing data that you foresee in an organization

  • Recommend suitable AI management approaches and KPIs

  • Compile an AI strategy document

Course curriculum

Understand the nuances of AI technology and develop your own AI strategy as you follow your learning path through the weekly modules of this online course:

  • Orientation module Welcome to your Online Campus
  • Module 1 AI Now - Why This Time It’s Different
  • Module 2 Challenges and Approaches to Determining an AI Strategy
  • Module 3 Resource Requirements for Adopting an AI Strategy
  • Module 4 KPIs and Identifying Threats
  • Module 5 Consolidating Your AI Strategy Canvas
  • Module 6 Future AI Implications

As part of our commitment to your professional development, GetSmarter offers you a two-week period to change your course start date or request your money back if you’re not fully satisfied.

Understand the theory behind the technology

This UC Berkeley School of Information online short course is delivered in collaboration with GetSmarter. Learn from industry thought leaders as you gain the skills needed to develop an AI strategy, and lead the transformation in your organization. 

Your Faculty Director

The design of this online course is guided by UC Berkeley School of Information faculty and industry experts who will share their experience and in-depth subject knowledge with you throughout the course.

Alberto Todeschini


Faculty Director, UC Berkeley School of Information

Guest Speakers


Apoorv Saxena

Global Head of AI at JPMorgan Chase, xGoogler

Dominic Delmolino

Chief Technology Officer at Accenture Federal

Janet Yuen

Global Head of Conversational Banking at HSBC


Brian O'Kelley

Founder and former CEO of AppNexus

Mike Olson

Founder, Chief Strategy Officer at Cloudera

Ian Wilson

Head of Artificial Intelligence, HSBC


Dave Pickles

Founder, CTO at The Trade Desk

Silvio Palumbo

Partner and Managing Director, Boston Consulting Group

Professor Jon Crowcroft

Chairman, Alan Turing Institute (Cambridge)


Puya Vahabi

Principal Scientist at Airbnb

Earn a certificate from the UC Berkeley School of Information

Get recognized for your knowledge when you earn a certificate from the UC Berkeley School of Information – and use it to set yourself apart as a forward thinker in the integration of artificial intelligence in business.

Your certificate will be issued in your legal name and couriered to you, at no additional cost, upon successful completion of the course, as per the stipulated requirements. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the University.


When do I start?

Our next available short course starts 4 March 2020.

Get More Information

Enter your information below to view the course prospectus from GetSmarter.

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Still have a question? These may help


    You can either pay your tuition fees in full before the course starts, or you may opt for a two-part payment plan for courses nine weeks and shorter. For courses ten weeks or longer, there is a three-part payment plan available. To find out more on payment options please visit our Payment and Financing page.

    If you want to find out more about any of these options or you want to know which you qualify for please get in contact with a Course Consultant here.


    GetSmarter's learning model is designed to help you, as a working professional, improve your skills without compromising on work and family responsibilities. The course work is broken up into weekly, manageable bite-sized modules, with incremental deadlines, designed to help you pace yourself over the duration of the course and allow you the legroom to work when it suits you best.

    At the beginning of each week you'll be presented with all the lectures, notes and assignments necessary for completion. You also have access to your Success Manager who will help you set goals and track key milestones, manage your time, and field any administrative requests you might have.


    By improving your skills and industry knowledge, you'll be having an influence on the success of your organisation.

    Why wouldn't you ask your boss to help you fund your studies if it's going to have an impact on the way you do business?

    37% of our past students receive financial assistance from their employers. You can ask for help, too. Here is a guide to show you how to receive financial assistance from your employer.


    The Online Campus will be your virtual classroom for the duration of your course. Through its easy-to-use interface you'll have access to a diverse variety of course content formats, including: interactive video lectures, module notes, practice quizzes, Prezis, assignment briefs, and additional web resources.

    On the Online Campus, you'll also be able to ask questions and interact with your fellow students and Head Tutor through the Online Campus discussion forums. If you're experiencing tech issues or need advice from your personal Success Manager, you can use the Online Campus to get in touch.