UNIVERSITY OF CAPE TOWN (UCT)

Feature Writing online short course

Course starts 12 April 2018

Course information

Registration Closes:
6 April 2018
Course Starts:
12 April 2018
Length:
10 weeks online
Effort:
7-10 hours per week
Price:
ZAR R11,900Options Available
University:
University of Cape Town (UCT)
Language:
English

Course Information

Registration Closes:
6 April 2018
Course Starts:
12 April 2018
Length:
10 weeks online
Effort:
7-10 hours per week
Price:
University:
University of Cape Town (UCT)
Language:
English

Introduction

With the rise of content marketing and brand journalism, there’s been a demand for professionals able to produce quality feature articles that generate readership.

This 10-week online short course provides the perfect stepping-stone into the world of feature journalism by providing the skills and techniques needed to write for a variety of media, including newspapers, magazines, websites and blogs.

You’ll also have the opportunity to interact and collaborate with fellow aspiring writers, while being supported and guided by an industry expert.

Download course prospectus

What will set you apart

After taking this online short course, you’ll have the confidence to:

  • Make a profit from your creative writing by producing your first full-length feature article you can then sell to online or print magazines and newspapers
  • Promote your business online, using your writing skills to produce quality feature articles for your blog or website
  • Go after content marketing jobs or take on new responsibilities in your current role by applying the skills and techniques you’ll learn and using your UCT certificate to boost your CV

Course curriculum

This online short course in feature writing is designed to kickstart your career in the writing industry. Each week you’ll tackle a new module, giving you maximum flexibility to work in your own free time.

  • Orientation Module: Welcome to your Online Campus
  • Course Module 1: Introduction to feature writing
  • Course Module 2: What makes feature writing different?
  • Course Module 3: Developing feature story ideas
  • Course Module 4: Researching the feature article
  • Course Module 5: Interviewing for feature writing
  • Course Module 6: Essential elements of feature articles
  • Course Module 7: Language and structure
  • Course Module 8: Editing your article for style and clarity
  • Course Module 9: Journalistic ethics
  • Course Module 10: Selling your writing

Earn a certificate from the University of Cape Town (UCT)

On completion of this course you earn a certificate from a top-tier university as powerful proof of your new competencies and use it to set yourself apart from the rest and get recognised in the job market.
Disclaimer: The visual representation of the certificate here serves as an exemplar, and may be subject to change at the discretion of the University.

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Your teaching team

At GetSmarter, we improve lives through better education. One of the ways that we achieve this is by bringing rich industry context to an academic environment through our expert facilitation and engagement. We work with university faculty and industry experts to provide a practical, industry lens on the world's leading university subjects.

When do I start?

Our next available short course starts 12 April 2018.

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