MIT SCHOOL OF ARCHITECTURE AND PLANNING

Big Data and Social Analytics

Course starts 16 October 2017

Course information

Registration Closes:
10 October 2017
Course Starts:
16 October 2017
Length:
8 weeks, excluding orientation
Effort:
10 - 12 hours per week, entirely online
Price:
USD $2,300Options Available
University:
MIT School of Architecture and Planning
Language:
English

Course Information

Registration Closes:
10 October 2017
Course Starts:
16 October 2017
Length:
8 weeks, excluding orientation
Effort:
10 - 12 hours per week, entirely online
Price:
University:
MIT School of Architecture and Planning
Language:
English

Introduction

Imagine what you could learn about humanity, and the way we interact not only with technology, but also each other, given the amount of data available to be analyzed.

Social physics - a key focus of this course - is described by Professor Alex Pentland, one of the world’s leading data scientists, as “statistics meets big data to understand people”. It unlocks a whole new way to think about big data analytics by shifting focus to how the results of data analysis not only contribute to better decision making, but also how they can better assist humanity.

These analytical findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency, competitive advantages over rival organizations as well as a range of other business benefits.

Download course prospectus

What will set you apart

Earn an MIT certificate in this online program and be empowered to:

  • Analyze big data to better understand and predict human networks and behaviors in social structures
  • Improve business intelligence using the technical tools, datasets and code scripts associated with big data analysis
  • Understand exactly what kind of data you are dealing with in your role
  • Conduct preliminary analysis and draw hypotheses about the data at your disposal
  • Design interventions using your analysis that are intended to change behavior
  • Understand the unique perspective that social analytics provides for data analysis

Course curriculum

Hear from academic experts and industry thought leaders, such as Prof Alex Pentland, as you follow your learning path through the weekly modules of this online course.

  • Orientation module: Welcome to your Online Campus
  • Course Module 1: Foundations of Big Data and Social Physics
  • Course Module 2: Personal Sensors and Human Behavior
  • Course Module 3: First-order Analysis and Data Exploration
  • Course Module 4: Network of Physical Interactions
  • Course Module 5: Second-order Analysis and Data Exploration
  • Course Module 6: Using Data to Effect Behavior Change
  • Course Module 7: Application of Big Data in Industry
  • Course Module 8: Data in Action

Technical but accessible

While a background in statistics and/or Python programming is not a requirement, it is recommended that you’ve had at least some basic exposure to the Python programming language or similar, as all students will engage with the technical elements of this course. You will not, however, be asked to write code from scratch - only to modify pre-written scripts and examine the effect of those minor adjustments.

 


Your Faculty Director

The design of this online program is guided by MIT faculty and industry experts who will share their experience and in-depth subject knowledge with you throughout the course.

PROF ALEX “SANDY” PENTLAND


Prof Pentland is the founding faculty director of the MIT Connection Science Research Initiative, which uses network science to access and change real-world human behavior. He also holds a triple appointment at MIT in Media Arts and Sciences, Engineering Systems Division and with the Sloan School of Management, and has been called the “Father of Social Physics”.

 


Industry Experts

 

DAVID SHRIER

Lecturer & Futurist, MIT Media Lab

XIAOWEN DONG

Postdoctoral Fellow, MIT Media Lab

Arek

AREK STOPCYNSKI

Visiting Researcher, MIT Media Lab

 

CAM KERRY

Public Policy Lawyer, Sidley Austion

Arek

YVES-ALEXANDRE DE MONTJOYE

Visiting Researcher, MIT Media Lab

Earn a certificate from MIT SA+P

Get recognized for your unique perspective of big data analysis when you earn a certificate from the MIT School of Architecture and Planning. Your MIT certificate is proof of your competencies in big data analytics and the theory behind social physics, and sets you apart as a confident professional.

Certificates are issued in your legal name upon successfully completing a program. In order to earn your certificate, you must meet the stipulated requirements for course completion. The visual representation of the certificate here serves as an exemplar, and may be subject to change at the discretion of the University.

All certificate costs, including packaging and international delivery, are included in the course fee.

REGISTER NOW

When do I start?

Our next available short course starts 16 October 2017.

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